Privacy Policy
Dirty Marks Cleaning Services
Last updated: 12 August 2026
Dirty Marks Cleaning Services respects your privacy and takes protection of your personal information seriously.
This Privacy Policy explains what information we collect, why we collect it, how we use and store it, who may have access, and your rights regarding your personal information.
Dirty Marks Cleaning Service is a trading name of Gemini Partners Ltd, Company No. 06501004.
For data protection purposes, Gemini Partners Ltd trading as Dirty Marks Cleaning Services acts as the Data Controller for personal information covered by this policy.
1. Information We Collect
When you contact us, request a quotation, become a customer or use our website, we may collect information including:
- Your name
- Property or service address
- Telephone number
- Email address
- Details about services requested
- Quotation and pricing information
- Appointment and cleaning dates
- Records relating to work completed
- Payment and transaction information
- Communications between you and Dirty Marks Cleaning Services
- Notes reasonably required for providing our services
- Website usage information, including information collected through cookies and analytics
We only aim to collect information reasonably required for running our business and providing our services.
2. How We Use Your Information
We may use your personal information for purposes including:
- Providing quotations
- Arranging and managing cleaning appointments
- Providing window cleaning, gutter cleaning, conservatory roof cleaning and other services
- Contacting you about appointments or changes
- Sending service-related messages
- Managing customer accounts
- Taking and recording payments
- Maintaining appropriate business and financial records
- Responding to questions, complaints or requests
- Improving our services
- Managing our website
- Preventing fraud or misuse
- Meeting legal, regulatory, accounting and tax obligations
Where permitted by law, we may also contact existing or prospective customers about relevant services.
You may ask us to stop sending marketing communications at any time.
3. Our Lawful Reasons for Using Personal Information
Depending upon circumstances, we may process your personal information because:
- We need it in order to provide a service or take steps requested by you before providing a service.
- Processing is necessary for our legitimate business interests, provided those interests do not override your rights.
- We need the information in order to comply with a legal obligation.
- You have provided consent where consent is required.
Different lawful bases may apply to different uses of your information.
4. Squeegee and Customer Management
We use Squeegee, a cloud-based customer management system, for managing enquiries, quotations, customer information, appointments, work schedules, prices and related business records.
Information stored within Squeegee may include your name, address, telephone number, email address, service details, prices, appointment history and relevant account notes.
Squeegee provides technology used by Dirty Marks Cleaning Services for managing this information.
Access to customer information within Squeegee is restricted to people who reasonably require access for legitimate business purposes.
This may include authorised Dirty Marks Cleaning Services personnel, approved contractors, our PA or administrative service and, where necessary, our accountant or professional advisers.
Contractors and other authorised users should only access information required for carrying out their duties.
5. Contractors and Service Providers
We use trusted contractors and third-party service providers in running our business.
Where necessary, they may receive or access limited personal information required for providing their services.
For example, a contractor carrying out work at your property may need your name, address, contact details and information about work scheduled.
Our PA or administrative service may access customer information when dealing with enquiries, appointments, administration and customer communications on our behalf.
Our accountant or other professional advisers may access relevant records where required for accounting, taxation, financial management, legal matters or professional advice.
We expect anyone handling personal information on our behalf to treat that information appropriately and securely.
6. Payments
We may use third-party payment providers including GoCardless and Stripe for collecting or processing customer payments.
Where you use one of these services, relevant payment information may be processed by that provider under its own privacy and security arrangements.
Dirty Marks Cleaning Services does not ordinarily need to store full debit or credit card details within its own systems.
We may retain appropriate records showing payments made, amounts due and transaction references for accounting and business purposes.
7. Website Analytics and Cookies
Our website uses cookies and may use technologies such as Google Analytics to help us understand how visitors use our website.
Information collected may include pages visited, approximate location derived from technical information, browser or device information, time spent on pages and how visitors reached our website.
Where legally required, non-essential cookies or similar technologies will only be used following an appropriate choice or consent through our website.
Further information may also be provided within our Cookie Policy.
8. Advertising and Remarketing
We do not currently rely upon remarketing advertising as part of our normal advertising activity.
We may use services such as Google or Meta/Facebook advertising in future, including remarketing technologies where appropriate.
If we introduce advertising or tracking technologies requiring consent, we will update our privacy and cookie information where necessary and provide appropriate choices before such technologies are used.
9. How Long We Keep Your Information
We only keep personal information for as long as reasonably necessary for purposes for which it was collected, including legal, accounting, tax and legitimate business requirements.
For current customers, we normally retain relevant information while providing services.
Certain records relating to previous customers, transactions, invoices, payments and completed work may be retained for longer where reasonably required for accounting, taxation, legal claims, resolving disputes or other legitimate business purposes.
If you request a quotation or make an enquiry but do not become a customer, your information may remain within our customer management system for a reasonable period. This can help us deal with later enquiries, previous quotations and related customer-service matters.
We periodically review information we hold and may delete or anonymise information when we no longer have a reasonable business or legal need for it.
You may also ask us to delete personal information we hold about you. Your right to deletion depends upon circumstances and does not always require us to remove every record.
For example, we may need to retain certain information where required by law, for taxation or accounting purposes, or where reasonably necessary for establishing, exercising or defending legal claims.
10. Your Right to Ask for Deletion
You have a right to ask us to erase your personal information in certain circumstances. This is sometimes known as the right to erasure or right to be forgotten.
If we no longer have a lawful or legitimate reason for retaining relevant information, we will take appropriate steps to remove or anonymise it.
This right is not absolute. There may be circumstances where we are entitled or required to retain certain information despite a deletion request.
If only part of a customer record needs to be retained, we will aim to limit retained information to what remains reasonably necessary.
11. Your Data Protection Rights
Depending upon circumstances, UK data protection law gives you various rights concerning your personal information.
These can include:
- The right to know how your information is being used
- The right to request access to personal information we hold about you
- The right to ask us to correct inaccurate or incomplete information
- The right to request deletion of your information in certain circumstances
- The right to request restriction of processing in certain circumstances
- The right to object to certain uses of your information
- The right to data portability where applicable
- The right to withdraw consent where we rely upon consent
You can also ask us what personal information we currently hold about you.
We may need to verify your identity before providing information or acting upon a request.
12. How to Make a Privacy Request
If you want to:
- Find out what personal information we hold about you
- Correct your details
- Ask us to delete information
- Object to a particular use of your information
- Ask a question about this Privacy Policy
- Make a complaint about how we have handled your information
please contact:
Dirty Marks Cleaning Services
Email: service@dirtymarkscleaning.com
Telephone: 01384 660069
We will respond to data protection requests within applicable legal timescales.
13. Security
We take reasonable steps to protect personal information against loss, unauthorised access, alteration, disclosure or misuse.
These measures include using appropriate cloud-based systems, restricting access where appropriate and limiting customer information to people who reasonably require it for their work.
No electronic system can guarantee absolute security. However, we take reasonable precautions appropriate to the nature of information we handle.
14. International Data Transfers
Some technology providers we use may process or store information outside the United Kingdom.
Where personal information is transferred internationally, we expect appropriate safeguards or other lawful transfer arrangements required under UK data protection law to apply.
15. Complaints
If you have concerns about how Dirty Marks Cleaning Services handles your personal information, please contact us first at:
service@dirtymarkscleaning.com
We will try to resolve your concern promptly.
You also have the right to raise a concern or complaint with the Information Commissioner’s Office (ICO), which regulates data protection in the United Kingdom.
16. Links to Other Websites
Our website may contain links to websites operated by other organisations.
We are not responsible for privacy practices or content on third-party websites. We recommend reviewing their privacy information when providing personal information directly to them.
17. Children’s Information
Our services are primarily provided to adult customers and we do not intentionally collect personal information from children where it is unnecessary for providing our services.
If we become aware that we hold children’s personal information without an appropriate reason, we will consider whether that information should be removed.
18. Changes to This Privacy Policy
We may update this Privacy Policy occasionally where our business practices, technology, service providers or legal obligations change.
An updated version will be published on our website with a revised date.
Contact Details
Dirty Marks Cleaning Services
A trading name of Gemini Partners Ltd
Company No. 06501004
101 Dixons Green Road
Dudley
DY2 7DJ
Telephone: 01384 660069
Email: service@dirtymarkscleaning.com
